The Strategic Integration of Kampo Medicine: A Long-Term Driver of Growth in the Japan Cancer Supportive Care Market
Description
This blog post explores the unique role and market dynamics of Kampo medicine, the traditional Japanese herbal therapy, within the broader context of the Japan Cancer Supportive Care Market, analyzing its use alongside conventional treatments and the factors influencing its long-term market trajectory.
Kampo medicine represents a distinct and culturally significant component of the oncology supportive care landscape in Japan. Unlike in many Western markets, Kampo preparations are widely approved under national medical insurance and are often prescribed by medical doctors. This dual-system of care, where patients can access both Western and traditional Japanese medicine simultaneously, underpins its strategic importance. The increasing focus on patient quality of life (QoL) and the need to manage challenging side effects of chemotherapy, such as fatigue, anorexia, and peripheral neuropathy, position Kampo as a valuable…


